services
Our
The leadership Problem
Over the past year, we’ve conducted in-depth research with over 300 event professionals through surveys, focus groups, and one-on-one interviews—and the results are both undeniable and alarming. What we uncovered goes beyond personal hardship: burnout has become a full-scale business crisis, impacting performance, retention, and the long-term sustainability of the meetings and events industry. Yet in too many organizations, burnout is still normalized; overwork is mistaken for excellence, and the teams driving results are often overlooked until it’s too late. Phoenix Unleashed was created to change that. We’re not just naming the problem—we’re using real data to help leaders understand, address, and prevent burnout before it erodes culture, talent, and client trust.
burnout in the Meeting and events industry is Systemic -and preventable
🔥 83% of planners report feeling burned out 70–100% of the time
🔥 72% are considering leaving the industry due to stress
🔥 Many regularly work 50–60+ hour weeks, sacrificing health, family, and balance
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The Phoenix Shift: A Part 5 Leadership Series to Redesign the Future of Meetings & Events
Our current offerings include:
🔹 Industry Research & Insights
Access exclusive burnout research collected from over 300+ event professionals through surveys, interviews, and focus groups.
🔹 White Paper Series
Our flagship publication, The Phoenix Shift, delivers executive-level analysis of burnout’s root causes—and outlines practical, scalable solutions for sustainable performance.
🔹 Leadership Case Studies
Real-world examples and insights from leaders actively reshaping culture, timelines, and expectations to protect their people and their bottom line.
🔹 Custom Focus Groups
We facilitate strategic conversations with your team to uncover internal burnout trends and surface untapped opportunities for improvement.
🔹 Keynote Speaking & Panels
Book our founder and experts for executive briefings, conferences, or leadership retreats to spark high-impact dialogue about burnout, sustainability, and the future of work in your organization.
Phoenix Unleashed is your strategic research partner in understanding and addressing burnout across the meetings and events industry. We provide organizations with data-driven insights, industry-focused education, and executive-level thought leadership to help you take the first step in solving burnout—before it becomes a retention, performance, or brand risk.